At the Pumps© Radio is formatted to run both at your pumps and in-store
to provide you an effective entertainment, branding and advertising option to SUPERCHARGE YOUR SALES creating HIGHER PROFITS
At the Pumps© Radio proactively promotes your HIGH MARGIN CATEGORIES and NEW PRODUCT INTRODUCTIONS, allowing focus on impulse sales, store specials and seasonal items
At the Pumps© Radio let’s you reach any ethnic group with
MULTI-LINGUAL PROGRAMMING
says At the Pumps Radio Really works!
More than 40% of shoppers made an unplanned purchase after hearing a retail audio ad (“Have you ever purchased a product that you hadn’t planned to buy after hearing an announcement about it in the store?”)
More than a third of shoppers purchased a different brand after hearing retail ad (“Have you ever purchased a different brand than you had planned on buying because of an announcement you heard in the store?”)
62% No 2% Not Sure 36% Made an unplanned purchase
57% No 2% Not Sure 41% Made an unplanned purchase
Base: US primary household shoppers 18+ who heard commercials or product announcements in-store
Base: US primary household shoppers 18+ who heard commercials or product announcements in-store
For more information contact: James R Butler, Audio Branding Company Telephone 407.452.5211 Facsimile 407.6418010
